Is Kroger Co. [KR] a good investment? Don’t be fooled by its recent momentum

The price of Kroger Co. (NYSE:KR) shares last traded on Wall Street rose 0.93% to $56.15.

KR stock price is now 5.10% away from the 50-day moving average and 17.79% away from the 200-day moving average. The market capitalization of the company currently stands at $40.52B.

With the price target enhanced from $58 to $65, Wells Fargo Upgraded its rating from Equal Weight to Overweight for Kroger Co. (NYSE: KR). On April 08, 2024, Exane BNP Paribas Downgraded its previous ‘Neutral’ rating to ‘Underperform’ on the stock keeping its target price maintained at $48, while ‘Telsey Advisory Group’ rates the stock as ‘Outperform’

In other news, Adcock Mary Ellen, Senior Vice President sold 82,806 shares of the company’s stock on Apr 23 ’24. The stock was sold for $4,605,194 at an average price of $55.61. Upon completion of the transaction, the Senior Vice President now directly owns 193,469 shares in the company, valued at $10.86 million. An SEC document containing details of the transaction can be found on the SEC’s website. On Apr 23 ’24, Senior Vice President Massa Timothy A sold 29,970 shares of the business’s stock. A total of $1,713,685 was realized by selling the stock at an average price of $57.18. This leaves the insider owning 230,861 shares of the company worth $12.96 million. A total of 0.81% of the company’s stock is owned by insiders.

During the past 12 months, Kroger Co. has had a low of $42.10 and a high of $58.34. As of last week, the company has a debt-to-equity ratio of 1.66, a current ratio of 0.81, and a quick ratio of 0.36.

The net profit margin was 1.43% and return on equity was 19.82% for KR. The company reported revenue of $37.06 billion for the quarter, compared to $34.82 billion a year earlier. Comparatively to last year’s same quarter, the company’s quarterly revenue rose 6.44 percent.

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